Go-to-market slide for the Doppel shopping-persona concept…
Go-to-market slide for the Doppel shopping-persona concept, where users borrow a creator's curated 'Doppel' profile to browse the internet through their filters.
Describes the 'Doppel Marketplace' GTM concept of auctioning borrowable creator shopping profiles; mockup uses creator @devanondeck with 3.8M followers and 87.6M likes (illustrative mockup figures).
Transcribed from the asset above and checked against the record. Figures are reproduced as printed, including where the original is itself a claim rather than an audited number.
Shopping as... celebrities, influencers & friends.
Imagine you could see the internet thru the eyes of your fave celeb or influencer for the day? Our GTM strategy includes working with influential community members to pre-define a set of filters for their Doppel. These Doppel's will be highlighted and auctioned inside of 'Doppel Marketplace' where users can 'borrow' the shopping profile for the day. This would be a highly curated experience developed by our partnerships team.
Menswear
Shopping as... devanondeck — outfits x anime — Follow — 83 Following, 3.8M Followers, 87.6M Likes — designer ANIME NERD PERSONAL STYLE ADVOCATE
5 PANEL TRUCKERS — SHOP
Geologie — Skin Yet — Haircare Rooted in Skincare Science — Be Clean. Feel Good. Smell Great. — Find your routine
Devonondeck / Paul / My mask / Incognito
- Source
- project_Kookie →
- File
- /creative-assets/kookie/218.png
- Description
- Pitch slide titled 'Shopping as... celebrities, influencers & friends' above a browser mockup of a creator shopping profile