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Media impressions
I’ve spent my career at the weird edge of consumer apps, games and hardware — a camera that flies, a droid that rolled out of a movie, sunglasses that record your life, and commerce driven by conversations. I’m usually identified as ‘the marketing person for people who don’t like marketing people’ — bringing a no-bullshit, unconventional approach to finding and talking to consumers. Right now I’m consulting, building personal agents, and studying the gap between digital and physical AI. Within the next 10 years, I’ll be working in the land of robots — humanoids, in ordinary homes.
I advise, back, and participate as a board member for consumer products.
I was nineteen years old, selling printing services door-to-door in Metro Detroit. Every product I’ve launched since has been about helping humans feel something — flight, friendship, identity, connection. The next one is about helping humans feel seen: creating the connective tissue between digital and physical AI. There are very few operators alive who have shipped at consumer scale across each of these categories. I am one of them.Read the essay →