---
title: "Distribution results slide for the BB-8 and Sphero retail program…"
description: "Retail distribution claim: Sphero/BB-8 merchandised in 40 countries and 20,000 stores."
kind: "results-board"
source: "Retail Merchandising"
image: "https://kellyny.land/images/library/retail-merchandising/retail-merchandising-60.png"
url: "https://kellyny.land/media/retail-merchandising-retail-merchandising-60"
---

# Distribution results slide for the BB-8 and Sphero retail program…

_Distribution results slide for the BB-8 and Sphero retail program, evidencing global merchandising execution with in-store photography._

> Retail distribution claim: Sphero/BB-8 merchandised in 40 countries and 20,000 stores.

![Black slide with a row of in-store photos of Star Wars BB-8 and Sphero retail displays, headed 40 countries and 20,000 stores](https://kellyny.land/images/library/retail-merchandising/retail-merchandising-60.png)

## Text in this image

Transcribed from the asset and checked against the record. Figures are reproduced as printed.

```
40 COUNTRIES
20,000 STORES
STAR WARS — Disney — BB-8 — THIS IS THE DROID YOU'RE LOOKING FOR — BB-8 APP-ENABLED DROID
ORBOTIX — sphero — ollie — Parrot BEBOP DRONE — DJI PHANTOM 3 — ELECTRONICS — information
```

## Provenance

- **Source:** Retail Merchandising — https://kellyny.land/media-library#retail-merchandising
- **File:** https://kellyny.land/images/library/retail-merchandising/retail-merchandising-60.png
- **Description:** Black slide with a row of in-store photos of Star Wars BB-8 and Sphero retail displays, headed 40 countries and 20,000 stores


---
[View on kellyny.land](https://kellyny.land/media/retail-merchandising-retail-merchandising-60)