---
title: "Retail packaging design for the Sphero Star Wars BB-8 app-enabled…"
description: "Two renders of Star Wars BB-8 by Sphero retail packaging showing the side and back panels with feature callouts"
kind: "product-shot"
source: "Retail Merchandising"
image: "https://kellyny.land/images/library/retail-merchandising/retail-merchandising-54.png"
url: "https://kellyny.land/media/retail-merchandising-retail-merchandising-54"
---

# Retail packaging design for the Sphero Star Wars BB-8 app-enabled…

_Retail packaging design for the Sphero Star Wars BB-8 app-enabled droid, side and back panels._

![Two renders of Star Wars BB-8 by Sphero retail packaging showing the side and back panels with feature callouts](https://kellyny.land/images/library/retail-merchandising/retail-merchandising-54.png)

## Text in this image

Transcribed from the asset and checked against the record. Figures are reproduced as printed.

```
STAR WARS | FROM THE NEW FILM STAR WARS: THE FORCE AWAKENS | sphero | BB-8 | AUTHENTIC MOVEMENT - GUIDE YOUR BB-8 WITH A SMARTPHONE OR TABLET | LISTENS & RESPONDS - BB-8 RECOGNIZES AND REACTS TO YOUR VOICE | HOLOGRAPHIC COMMUNICATION - RECORD, SEND AND VIEW VIRTUAL HOLOGRAPHIC VIDEOS WITH BB-8 | AUTONOMOUS BEHAVIOR - BB-8 HAS A MIND OF ITS OWN - EXPLORE THE STAR WARS GALAXY TOGETHER | ADAPTIVE PERSONALITY - YOUR BB-8'S UNIQUE ATTITUDE AND ACTIONS EVOLVE AS YOU INTERACT | SEE BB-8 IN ACTION AT GOSPHERO.COM/STARWARS | BB-8 APP-ENABLED DROID | Disney | INDUCTIVE CHARGING BASE - WIRELESS POWER TRANSFER ELECTROMAGNETIC FIELD | TRAITWARE - ENGAGING PERSONALITY LEGENDARY LOYALTY | SKILLWARE - APP-ENABLED GUIDANCE VOICE INTERACTION | HARDWARE - EXTREMELY AGILE EXCEPTIONALLY DURABLE | THE GALACTIC STANDARD OF DROID EXCELLENCE | built by sphero | Download on the App Store | Google play | www.starwars.com
```

## Provenance

- **Source:** Retail Merchandising — https://kellyny.land/media-library#retail-merchandising
- **File:** https://kellyny.land/images/library/retail-merchandising/retail-merchandising-54.png
- **Description:** Two renders of Star Wars BB-8 by Sphero retail packaging showing the side and back panels with feature callouts


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[View on kellyny.land](https://kellyny.land/media/retail-merchandising-retail-merchandising-54)