--- title: "Sphero BB-8 retail packaging layout across four panels…" description: "BB-8 packaging specs: 2 MPH top speed, 30m range, 60 min battery, Bluetooth LE" kind: "slide" source: "Retail Merchandising" image: "https://kellyny.land/images/library/retail-merchandising/retail-merchandising-49.png" url: "https://kellyny.land/media/retail-merchandising-retail-merchandising-49" --- # Sphero BB-8 retail packaging layout across four panels… _Sphero BB-8 retail packaging layout across four panels, from the inductive charging base diagram to the feature icon grid._ > BB-8 packaging specs: 2 MPH top speed, 30m range, 60 min battery, Bluetooth LE ![Black Star Wars BB-8 retail packaging panels with skillware, traitware and hardware callouts](https://kellyny.land/images/library/retail-merchandising/retail-merchandising-49.png) ## Text in this image Transcribed from the asset and checked against the record. Figures are reproduced as printed. ``` STAR WARS — BB-8 ELECTROMAGNETIC FIELD / WIRELESS POWER TRANSFER SKILLWARE — APP-BASED CONTROL, VOICE RECOGNITION, FULLY PROGRAMMABLE TRAITWARE — ENGAGING PERSONALITY, LEGENDARY LOYALTY HARDWARE — REVOLUTIONARY SPEED, EXCEPTIONAL DURABILITY Forged with premium hardware and programmed with cutting-edge behavioral circuitry, BB-8 is the new intergalactic standard of droid excellence. Control it from your smartphone or tablet, program it to run autonomously, send it on missions, install upgrades and more. This is the droid you're looking for. BB-8 APP-CONTROLLED ASTROMECH DROID 2 MPH / 30m / 60 min / Bluetooth LE / USB built by sphero Download on the App Store / Google play ADVANCED INDUCTIVE CHARGING TECHNOLOGY BB-8 APP-CONTROLLED ASTROMECH DROID — sphero — Disney THE INTERGALACTIC STANDARD OF DROID EXCELLENCE www.starwars.com ``` ## Provenance - **Source:** Retail Merchandising — https://kellyny.land/media-library#retail-merchandising - **File:** https://kellyny.land/images/library/retail-merchandising/retail-merchandising-49.png - **Description:** Black Star Wars BB-8 retail packaging panels with skillware, traitware and hardware callouts --- [View on kellyny.land](https://kellyny.land/media/retail-merchandising-retail-merchandising-49)