---
title: "Fundraising reference slide mapping the traction bar investors expect…"
description: "Stage-by-stage investor benchmark: Series A requires ARR > $1M; Seed expects growth plus low-mid six-figure ARR; pre-seed only value and positive usage."
kind: "slide"
source: "Archive"
image: "https://kellyny.land/images/notion/c5c61571e891fb35.png"
url: "https://kellyny.land/media/notion-c5c61571e891fb35"
---

# Fundraising reference slide mapping the traction bar investors expect…

_Fundraising reference slide mapping the traction bar investors expect at each stage, from pre-seed usage signals up to $1M+ ARR at Series A._

> Stage-by-stage investor benchmark: Series A requires ARR > $1M; Seed expects growth plus low-mid six-figure ARR; pre-seed only value and positive usage.

![Slide titled 'What investors are looking for at each stage' with a stacked ladder from Pre-seed to Series A](https://kellyny.land/images/notion/c5c61571e891fb35.png)

## Text in this image

Transcribed from the asset and checked against the record. Figures are reproduced as printed.

```
What investors are looking for at each stage
+ ARR > $1M — Series A
+ Growth AND ARR in the mid-high x00K — Bridge
+ Growth AND ARR in the low-mid x00K — Seed
+ Market
+ High willingness to pay/monetization — Bridge
Value + Usage only, moving in a positive direction to a clearly definable end point — Pre-seed
```

## Provenance

- **Source:** Archive — https://kellyny.land/media-library
- **File:** https://kellyny.land/images/notion/c5c61571e891fb35.png
- **Description:** Slide titled 'What investors are looking for at each stage' with a stacked ladder from Pre-seed to Series A


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[View on kellyny.land](https://kellyny.land/media/notion-c5c61571e891fb35)