---
title: "Pop Culture & Media — State of Media: 2020 Update"
publication: "Stylus"
kind: "Feature"
year: "2020"
date: "2020-02-19"
author: "Christian Ward"
status: "offline"
subject: "Kelly Nyland"
url: "https://kellyny.land/media/citations/stylus-2020-pop-culture-media-state-of-media-2020-update"
---

# Pop Culture & Media — State of Media: 2020 Update

**Stylus** · Feature · 2020 · by Christian Ward

_Subscription report — no public URL; Kelly named in a photo caption_

## What this establishes

Stylus Media Group’s State of Media 2020 update covers the shift to SMS commerce and uses Whym as its example: “In November 2019, SMS-based boutique Whym was launched in the US, enabling consumers to get product suggestions from an adviser in real time and purchase them — all within a text conversation.” The accompanying photograph is captioned “Whym founders Rhenee Bartlett and Kelly Nyland”.

## Excerpt

> “In November 2019, SMS-based boutique Whym was launched in the US, enabling consumers to get product suggestions from an adviser in real time and purchase them – all within a text conversation.”

— Christian Ward, Stylus, 2020

_Short excerpt quoted for identification and attribution. The full article remains with its publisher; follow the canonical link to read it._

## Where to find it

No working public copy has been found, live or archived. This record is what stands.

- **Canonical:** _no public URL on record_
- **Archived:** _not archived, and no canonical URL is on record — the details above are the whole citation_


---
Citation record maintained by Kelly Nyland — https://kellyny.land/media/citations