---
title: "With a new robotic ball on the way, Sphero's creator ready to roll onto next big thing"
publication: "NBC News"
kind: "Feature"
year: "2013"
date: "2013-08-14"
author: "Yannick LeJacq"
canonical: "https://www.nbcnews.com/technolog/new-robotic-ball-way-spheros-creator-ready-roll-next-big-6c10921794"
status: "live"
subject: "Kelly Nyland"
url: "https://kellyny.land/media/citations/nbc-news-2013-with-a-new-robotic-ball-on-the-way-spheros-creator-ready-to-roll"
---

# With a new robotic ball on the way, Sphero's creator ready to roll onto next big thing

**NBC News** · Feature · 2013 · by Yannick LeJacq

_Live but not archived anywhere — needs a Wayback submission_

## What this establishes

General-news coverage of the Sphero 2.0 launch, which matters more than a gadget-blog review of the same day: it is the launch reaching an audience outside the technology press. Kelly is not named. Its value here is reach and outlet class, not attribution.

_No excerpt is published here. Follow the canonical link to read the piece at its source._

## Where to find it

The publisher’s own page resolves today.

- **Canonical:** https://www.nbcnews.com/technolog/new-robotic-ball-way-spheros-creator-ready-roll-next-big-6c10921794
- **Archived:** _not archived — this citation depends on the publisher keeping the page up_


---
Citation record maintained by Kelly Nyland — https://kellyny.land/media/citations