---
title: "Alex Tries Launching A Start Up (with Kelly and Rhenee from Whym)"
publication: "Alex Tries Her Best"
kind: "Podcast"
year: "2019"
date: "2019-11-18"
canonical: "https://open.spotify.com/episode/4cqH0jnCAKtSZxWkXQQxcm"
archive: "https://web.archive.org/web/20260823230105/https://open.spotify.com/episode/4cqH0jnCAKtSZxWkXQQxcm"
status: "live"
subject: "Kelly Nyland"
url: "https://kellyny.land/media/citations/alex-tries-her-best-2019-alex-tries-launching-a-start-up-with-kelly-and-rhenee"
---

# Alex Tries Launching A Start Up (with Kelly and Rhenee from Whym)

**Alex Tries Her Best** · Podcast · 2019

_Spreaker, Apple and iHeart copies are all gone — Spotify is the last_

## What this establishes

Kelly and her Whym co-founder Rhenee Bartlett join host Alex Gervasi to talk about what getting a business off the ground actually takes. The episode traces the through-line the rest of the record only implies: the two met working at Snap, left to build Petalfox, and then built Whym — both businesses letting people buy directly through text messages. Three of the four platforms that once hosted it have since dropped it.

_No excerpt is published here. Follow the canonical link to read the piece at its source._

## Where to find it

The publisher’s own page resolves today.

- **Canonical:** https://open.spotify.com/episode/4cqH0jnCAKtSZxWkXQQxcm
- **Archived:** https://web.archive.org/web/20260823230105/https://open.spotify.com/episode/4cqH0jnCAKtSZxWkXQQxcm (captured 2026-08-23)


---
Citation record maintained by Kelly Nyland — https://kellyny.land/media/citations